Branding
I approach every branding project with care and attention, ensuring that every detail is crafted to perfection. From logos to marketing materials, I strive to create branding that truly reflects the essence of the business and resonates with its target audience.
Adobe Illustrator/Photoshop
2024
TOKEN Beauty Brand Package Design
TOKEN Beauty
TOKEN Beauty
With TOKEN Beauty, I've poured my passion for seamless package design into crafting an experience that captivates. Meticulously selecting colors and typography ensures each product shines on the shelf, enticing potential customers effortlessly. It's not just about aesthetics; it's about embodying the essence of organic luxury and clean beauty. This project is a fusion of sustainable principles and captivating design, poised to leave a lasting impression in the beauty industry landscape.
Adobe Illustrator
2022
Frostbug Brand Package Design
Frostbug
Frostbug ice cream
My focus on seamlessness in package design shows an attention to detail and a dedication to creating a visually appealing product. By carefully considering the colors and typography used in my design, I ensured that the product stands out on the shelf and catches the attention of potential customers.
This project represents an exciting opportunity to combine sustainable food sources with thoughtful design principles, and has the potential to make a real impact in the food industry.
Adobe Illustrator + Photoshop
2024
Coastal Tub & Tile Brand + Website Rebrand
Coastal
Coastal Tub & Tile Refinishing
In the rebranding journey of Coastal Tub & Tile, my goal was to craft a compelling rebrand identity that stands out in the vibrant market of Cape Cod, Massachusetts. Through meticulous selection of colors, typography, and design elements, I sought to encapsulate the essence of the coastal locale. This redesign not only elevates the brand's visual appeal but also communicates its values of excellence.
Website can be viewed here: https://coastaltub.com
Adobe Illustrator
2021
MOOD Brand Package Design
MOOD
MOOD Smoothie Café
This branding involved creating a strong and memorable brand identity that would position the café for success in a highly competitive market. By selecting colors, typography, and other design elements that reflected the cafe's personality and aesthetic, I aimed to communicate its values and mission to potential customers.
Adobe Illustrator
2022
Toasted Brand Package Design
toasted
Toasted Restaurant
In this branding project I focused on creating a strong brand identity by using modern colors and typography that reflected the restaurant's young demographic. By selecting inviting colors and easy-to-read typography, I was able to clearly communicate the restaurant's offerings and create a consistent customer experience across all platforms.